Pilates On The Terrace
Founded in 2022, Kasey McCarthy found peace and healing from her pilates training after a career-ending injury that forced her out of her professional career as a ballerina. This developed into a passion for learning the art of Reformer Pilates.
Pilates On The Terrace was designed on this desire to nurture others, providing a space for the community to embrace their personal journeys while improving their physical health.
At Pilates On The Terrace, we praise our community for their individuality and transcending strength. A feeling of grace fills mediums, as we highlight our brand values. Our tone reflects our nurturing nature, as we celebrate and embrace all through the use of inclusive, positive and warm language.
We are articulate and honest, with a passion for the community and their results. We are a voice for holistic wellbeing that starts from within. We lead the conversation in mind and body, and empower our community to push themselves both mentally and physically. This feels empowering yet approachable in our language.
We create a community that supports everyone. We are proud of our studio, and we know each class will provide our clients with the nourishment of mind and exertion of body they are looking for. We are considered in everything we share. We are here to remind our community they are valued, and worth investing in themselves.
Services
Brand Identity
Creative Direction
Photography & Videography
Content Creation
Social Media Management
Copywriting
Website Design
Brand Values
Refined
Strong
Warm
Curious
Committed
Articulate
Aesthetic
Balanced
Graceful